What is Nfluence
✓ A quantitative measure of influence
✓ We measure actions within your application/web site, not chatter on social media
✓ Add what a user spends plus their influence on others –that’s Total User Value
The traditional Lifetime Value used by companies includes an individual users’ value, but ignores influence.
Nfluence provides a quantitative measure of influence. We add what a user spends plus their influence on others – their true Total User Value